How to make a banner

How to make a banner

How to make a banner

Many webmasters, PR people and other people are searching the Internet for an answer to the question of how to make a banner for a website in Photoshop. However, it's not all who are interested in creating a banner, some people just want to draw attention to themselves, to their creation, to their creativity. This is the lesson for this group of people.

 

How to make a banner in Photoshop

 

 

It is clear that for site owners such knowledge is necessary, and this issue must be approached as responsibly as the creation of the site, because the promotion of the project takes even more time and effort than its creation. This knowledge can be used to create cards or online invitations. If you need to send invitations to your bachelor party, but you do not know how to arrange it, and indeed to do it, read on.

 

Obviously, not one service will not help you create such a colorful banner as the good old photoshop. Firstly, you yourself follow the process, think creatively, improvise, as a result you get exactly the result that will satisfy all your needs.Do not despair if you do not know how to work with Photoshop, you will find detailed instructions. In Photoshop, there is a separate filter for creating animation, if you want to create a dynamic banner, it will help you like no other.

 

How to make a banner

How to make a banner

 

It is worth noting that this lesson will not discuss how to make a flash banner, one small lesson is simply not enough to even explain the process a little. In order to understand and understand well how to make a flash banner, it is necessary to study a number of articles, to understand all the subtleties and nuances. In addition, you need some practice, otherwise the banner can get clumsy and ugly. This article will only focus on Photoshop, of course, the size of its banner will be an order of magnitude larger than in flash, but the quality is no worse. Yes, and a beginner to understand much easier.

 

  • Before you start creating the banner itself, decide on the concept. Come up with something original, catchy, something that will be noticeable even on the brightest site. But at the same time, make sure that the banner was not annoying and cumbersome. It is desirable that the banner was bright, bright, intriguing. All this is the basis of your idea, which is the main indicator.Let the banner depict something related to the theme of your site, a short explanatory slogan is written, thanks to which it will be clear what you are offering to the user. Also pay attention to whether the banner will be static or animated. It is clear that the animated picture contains more information and more striking, but it is more difficult to produce. Usually webmasters make a banner according to this concept: drawing as close as possible to the topic, and the quality and clarity should be high and a small text expressing the basic idea of ​​the site. You can also add the address of the site, so users will gradually remember it, and soon the banner can be removed. Pay attention to clarity, because if a person does not understand what is being offered to him, he will simply pass by.
  • After you decide on the theme, color palette, images and text, you should choose the size, after which you can start creating a banner. It is impossible to simply find a photo and write a huge text, then to put everything on a sheet of A4 size. There are certain sizes and standards for which you must adapt, otherwise you simply will not find a platform for your banner.

 

Basic standards:

 

  1. 728*90
  2. 160*600
  3. 100*100
  4. 240*400
  5. 468*60

 

  • Create a banner, that's not all, then you will need to look for a site at a bargain price. But on deserted sites there will be no sense from it at all, therefore you can hardly place it cheaply.
  • You have passed the preparatory part, now we will proceed to create a banner. As mentioned earlier, you can create an online banner, but it’s better to use Photoshop, since It offers freedom of choice and a large amplitude.
  • After you determine the size, make a couple of sketches of a banner. Fill the background, drag a couple of themed images from Google, apply the text.

 

How to make a banner

How to make a banner

 

  • Let's analyze the creation on a concrete example. The banner will have a size of 468 * 60. Create a new document in Photoshop and fill it with the desired color.
  • Now it's time to stock up on pictures. To do this, open Google and look for suitable ones. Pay attention to their size. In your head, you should already approximately represent the picture as a whole, so it’s up to you whether the drawing will be vertical or horizontal. It is not necessary to take photos from the Internet, if you have knowledge of php, you can try to make them yourself.

 

How to make a banner

How to make a banner

 

  • After drawing the image, take care of the text information.After all, a banner must carry some kind of semantic load. Well, if you can fit all the information about the site in one small sentence. For example: "Children's products: clothes and toys."
  • If the banner is animated, make a few pictures with different information, this will help you with the built-in filter for creating animation. Using it is extremely simple, all settings are intuitive. To open this filter open go to Window-Animation. A window will appear below, where all frames of the document will be displayed. Experiment with them, maybe you will have 2 frames, or maybe all 5. The main thing is that the user has time to read the information on all the pictures and not leave the page.
How to make a banner

How to make a banner

 

 

  • Play and improvise. No one knows better than you which banner will suit your site. You are its creator, which means you know how to imagine it. Change colors, fonts, text size. Add a variety of shadows and overlays. In general, do whatever you want, because no one forces you to make a banner in one try.

 

  • After creating a banner, you need to save it, to do this, go to this Files-Save for web tab, select the gif resolution (this is mandatory, since only this format supports animation).

 

  • Everything, on it your banner is ready, you can place it on the Internet. Of course, it remains to write the code for it, but this is a momentary matter, here you can manage without our help. How to make a banner link you can find out from the partner where you will post it.

 

To create a good banner you just need to master the elementary things in Photoshop. Only 2-3% of knowledge from the entire program will give you amazing results.



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